environment. Eventually, the starts losing its competitive edge. A one way downhill trip becomes almost inevitable.

Most businesses fail or under perform because owners spend too much time working in their businesses. And not enough time working on their businesses. The biggest fall out is during the first year. 29% of new businesses never make it into their second year. And 65% of businesses close their doors within the first 5 years.

Research shows that the biggest cause of failure is the lack of a Strategic outlook. People who start businesses tend to be very focused on operational issues. The preoccupation with working in the businesses causes an almost exclusively Operational Focus.

The lack of a Strategic outlook means that little attention is paid to laying the foundations that success is built on. Because Strategic Action is not taken in the business, it stagnates. And gradual decline follows. Even if you get through the first five years, you aren't home and dry yet.

Many businesses that manage to get through the first five years, also lack that all important strategic outlook. For them, a different set of problems arise. Initiating strategic outlook enables techniques you will need to become successfully occupied for the foundation, which is the first building blocks of any business.
Abe Cherian's online automation system has helped thousands of marketers online build, manage and grow their business. Test-Drive iMediatools for free and watch your sales shoot up. iMediaTools Your Business Solutions.