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Adding Profits to Your Lawn Care Business
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Making More Money by Adding to Your Lawn Care Business
Making money in the lawn care is not difficult, but it can be limiting and the is competitive. Once you have a lawn care running smoothly, you need to employ the following tactics to dominate in your mowing area!
It often baffles me that people in the lawn care so often limit themselves to just mowing lawns for money. They mow, they trim, they rake or mulch, and they leave a potential cash cow and run to the next mowing job.
Look, you already got the job. You are in! Leaving profits on the ground means you have to mow twice as many properties, usually, just to make as much as you could with fewer jobs.
How? By becoming a full-service outdoor lawn and garden business. Look what you can do with contracts you already have:
Tree and hedge trimming
Tree stump removal
Tree and hedge removal
Fertilizing
Mulching
Leaf removal
Pesticide application
Gardening/Landscaping
Water garden installation and maintenance
Outdoor lighting installation or repair
Holiday Lighting
Deck building
Irrigation/Drainage
Snow Removal
Turf Management
Weed Control
Planting
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seasonal flowers
Aeration
Overseeding
Retaining walls
Sprinkler systems
Concrete curbing
Winterization
Think about what lawn care add-ons you can implement. People who need lawn care are also great prospects for outdoor lighting projects, path or walkway construction, gardening jobs of all kinds, new deck and patios, gazebo construction, planting and landscaping jobs, water gardens, you name it!
Lawn care is a big industry. Think about the Home and Garden channel and other television programs people are tuning in to. The ideas on many of the programs are great, but many people will still take the idea and hire someone else to do it.
Never think of your lawn care as something that only deals with mowing, trimming, edging, and leaf removal.
You are leaving profits on the grounds! Basic lawn care is for high-school kids. You are the professional and you are already in with your clients. Why spend more money on advertising to get new clients when you are leaving so much potential work undone with your current clients? You mow their grass and do basic lawn care. You have an incredible prospect to add on all kinds of services you could perform.
They already trust you and have hired you. You have already spent time and money grabbing them as clients. You are in the best position of anyone to be the one who installs their deck or lighting project! You can squeeze a lot of money out of your lawn care by using mowing as the lead-in to more services that have a bigger margin of profit.
Take your lawn care to the next level and become the one to ask first on all the projects related to lawn and garden work.
For more tips on adding to your lawn care business check out my other articles.
You can reach me at patrick@lawncare-business.com
http://www.lawncare-business.com
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