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Setting Your Online Business Up for Success By Charles & Susan Truett There is a common misconception that an "online business" requires no investment...that you can make money online without spending any.
When we hear this from people who are desparately trying to build a successful online it makes us angry!
We believe the misconception is primarily due to all of the hype and false promises that arrive daily in our inboxes. Emails promising us that we can make millions of dollars with no financial output while we sit at home and do nothing. It's insane and it's not the truth.
The truth is that you must treat an online just as you would a in the conventional world. You must plan on investing time, money and effort to ensure your success. The good news is that your investment in an online will be MUCH, MUCH less than that of a in the conventional world.
With an online business, there are essentials that you must have in order for your to run smoothly and become successful. You can literally run an effective online for $100-$200 a month. But first...
Here are six essentials that you MUST have to run your online business.
1. Your Own Website
This includes a domain name and web hosting for your site. You must have a central place to send your customers, even if you are selling multiple products or services.
2. A Professional Autoresponder
An absolute MUST for any online business. If you're not using an autoresponder, you're losing money! That's the bottom line. Your autoresponder should have the ability to create subscriptions via email and web form and should be a professional one with no ads! Fr~e autoresponders look unprofessional and they are not reliable.
iNum Calls 883 for Your Virtual Neighbours Voxbone's iNum initiative is live, with partners already terminating calls to the new virtual country code <a href='http://www.voipuser.org/forum_topic_14536.html' >Read More...</a> Google Videochat Google GTalk adds video. <a href='http://www.voipuser.org/forum_topic_14527.html' >Read More...</a> White Space WiFi "It will be like the Wi-Fi you get at Starbucks, only a lot better," says FCC Chairman Kevin Martin, who first proposed the idea four years ago. <a href='http://www.voipuser.org/forum_topic_14464.html' >Read More...</a> Who Killed the VoIP Revolution? VoIP is dead, Skype General Manager of Voice and Video Jonathan Christensen declared at an industry conference a few weeks ago. <a href='http://www.voipuser.org/forum_topic_14449.html' >Read More...</a> Google Android Goes Open Source The source code for the Android mobile handset OS has gone online, and Google are keen to stress that many of the components will be useful outside of the mobile handset world too... <a href='http://www.voipuser.org/forum_topic_14347.html' >Read More...</a> Jazinga VoIP System for the SoHo Business A US$1,000 all in one box WiFi AP, Router and VoIP PBX for up to 20 extensions. Looks like plug and play SME VoIP is finally on way. <a href='http://www.voipuser.org/forum_topic_14192.html' >Read More...</a> Skype and Digium Partner For Skype PBX Integration Skype finally get the idea that there are other VoIP systems out there that require integration. Problem is Skype is an IM client, and this bridge will only do voice. <a href='http://www.voipuser.org/forum_topic_14172.html' >Read More...</a> BT Reverses Web21c into Ribbit Which is the diner and which the meal? Web21c disappears into Silicon Valley's Ribbit... <a href='http://www.voipuser.org/forum_topic_14168.html' >Read More...</a> Internet Telephony Service Provider Awards Happy with your VoIP Service Provider? Nominate them for an ITSPA award. <a href='http://www.voipuser.org/forum_topic_14159.html' >Read More...</a> HTC Google Phone Unveiled Has WiFi and 3G, but getting access to baseband audio on Android is not easy, so big question mark over VoIP capability. <a href='http://www.voipuser.org/forum_topic_14135.html' >Read More...</a> Cisco Buys Jabber "With the acquisition of Jabber, we will be able to extend the reach of our current instant messaging service and expand the capabilities of our collaboration platform. Our intention is to be the interoperability benchmark in the collaboration space." <a href='http://www.voipuser.org/forum_topic_14121.html' >Read More...</a>
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3. Ad Tracker
This is probably the most underused tool that we know of. Consider this - most people who are NOT making money on the Net have never used an Ad Tracker. Yet, ALL of the people that we know who ARE making money on the Net - use one daily. It makes no sense to spend money and time on advertising if you're not going to be able to determine which ads are producing and which ones are not. An Ad Tracker will solve this problem and save you time and money in the long run.
4. Products or Services
You must have something to sell! This can be a service such as web or graphic design, an mlm/affiliate program or products, tangible or digital. If you don't have a specific product or service in mind, there are thousands of profitable digital products that come with resell rights. This means you can resell them and keep 100% of the profit!
5. You must know HOW and WHERE to advertise to bring targeted prospects to your Website!
You can save yourself a tremendous amount of time, money and frustration by learning the effective advertising methods that are available online. There are countless worthless ones that are simply a waste of time. If you're new online, you won't know this unless you find someone who is successful online and follow their lead. Find a mentor or a membership site that offers step by step Tutorials on online promotion. Make sure that the tutorials are updated frequently to keep up with the changing times of the Internet!
6. Leads
The lifeline of any online business! Just because you have a website and products to sell, that doesn't mean you're going to make money! To make money, you must drive targeted visitors to your website. There are THOUSANDS of companies on the web that sell Leads but if you just pick one out of the blue, it's trial and error. Do some research and find a good source for leads. Again, you can achieve this by finding someone who is succcessful and following their lead. Or join a membership site that includes Leads as a part of their package.
So there you have it. With these six essentials, you've got the foundation for a successful online business. Without them, it's going to be a tough road ahead. Use them as a "checklist" and make sure your online is armed for success! Charles & Susan Truett are experienced internet marketers
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